Hub Norfolk Is Here. Here's the Full Story.

If you've been following along — or if you've been one of the many people sending us messages asking when Norfolk is happening — this is the post you've been waiting for.

Hub Norfolk is officially opening our doors!

This Sunday, March 22, we're hosting an informal opening jam for Norton and Sudbury members to come see the new space. Starting Tuesday, March 24, classes are officially running.

We're launching with a limited schedule on Tuesdays, Wednesdays, and Thursdays with Little Jumpers, Youth Parkour, Teen Parkour, Adult Parkour/Freerun, Open Gym, and the return of Team Class.

If that's all you needed, go sign up. But if you want the full story of how we got here, and why it took so long, keep reading.

Ten Years in Norton

Hub Parkour called Norton home for over a decade. We knew our lease was ending in 2025, so we started planning well ahead of time. That planning led to Hub Sudbury, which opened after its own long journey of delays and is now one of the top parkour facilities in the country.

But Sudbury was never meant to replace Norton. We still needed a new home for the community that had grown up in that gym.

Finding Norfolk

We tried to extend the Norton lease, but it wasn't going to work out. After a long search, we found a building in Norfolk, about fifteen minutes from Norton, more central to where a lot of our families were already coming from, right off I-95, and close to Patriot Place.

We signed the lease in April 2025. The building was supposed to be delivered to us by July or August. Due to construction delays and additional permitting, the space had originally been designed for a different use, and we didn't get access until mid-November. Norton closed at the end of October, which meant for the first time in Hub's history, that community didn't have a home to train in.

The Contractor

At this point we were already months behind schedule, and our entire team was focused on running Sudbury. For the first time ever, we made the decision to hire a contractor to build out the gym rather than doing it ourselves.

We vetted multiple candidates, walked them through our facilities, and talked through safety, design, and usage. The contractor we chose was confident and told us his crew could have the build done in three to four weeks. That timeline would have had us open before the end of 2025.

That's not what happened. Progress slowed almost immediately. We kept getting new timelines, new explanations, and small bursts of work followed by long gaps. Weeks turned into months. On top of the pace, we started seeing quality issues across the build that we weren't comfortable putting athletes on.

By the time we made the decision to part ways in early February 2026, the project was less than forty percent complete.

We Took It Back

If you trained at Norton, you know we built that gym ourselves. With Sudbury, we took everything we learned over a decade and leveled up the materials, the design, and the safety standards. Building gyms is something our team knows how to do.

So we stepped back in. AJ, Sam, Scott, Dalton, Shawn, and a crew of HubFam who showed up when it mattered most took over the project, corrected what needed fixing, and finished the build.

A Note on Communication

We owe you all an honest acknowledgment here: we went too quiet during this process. Every time a timeline shifted, first with the building delivery, then with the contractor, we kept believing that good news was just around the corner. So we focused on trying to fix the problems instead of talking about them.

That left a lot of you without updates, without answers, and wondering what was going on. That's on us, and we're sorry. We'll do better going forward.

The New Space

For anyone who trained at Norton, this building is going to feel like a huge upgrade. It's larger, it's newer, and it doesn't come with any of the quirks you just learned to live with over the years. For the first time, the building is entirely ours. No shared tenants, no fighting for parking. It's right off I-95 and a short drive from Patriot Place and a bunch of local shops, which makes the whole area a nicer experience for families.

What to Expect: The Alpha Opening

We're calling this our alpha opening, and if you've been around since the early Norton days, you already know what that means.

The gym is open, safe, and ready for athletes. But it's going to keep growing. Over the next few months, we'll be adding more obstacles, more equipment, and features that people have come to love in Sudbury — including a megatramp and landing pit.

This is one of the things we've always loved about opening a new space. The gym evolves around the athletes who train in it. You get to watch it grow week by week, and we get to build based on what our community actually needs.

Preview Event March 22nd

We invite all Norton and Sudbury members to join us from 11 am - 1 pm on Sunday, March 22nd, for a free Open Gym preview event in Norfolk!

Be among the first to see the space, and stick the first jumps that will kick off the next decade of HUB!

Thank You

To everyone who stuck with us through this, who kept asking, kept checking in, kept believing that Hub Norfolk was going to happen, thank you. It took longer than anyone wanted, especially us. But we're here now, and we cannot wait to welcome you in.

See you Sunday.

— The HUB Team